Calderón to run against Florentino

Just when you thought it was safe to turn on the television, the biggest mouth in Spanish football is back and he's going to run against Florentino Peréz in the forthcoming elections. He hasn't a snowball's chance in hell of winning - I reckon even Alex Ferguson would stand a better chance - but that's not the point: he wants to put his side of the story to the Madrid fans and Spain at large, and sees an electoral campaign as a great means of doing this. Or it could just be out of spite. He's great fun is Don Ramón, this campaign will be a good laugh.

Cruyff: Florentino knows nothing about football

Florentino Peréz is going to make everything better. This is the opinion of the Madrid press and the vast majority of their fans. Everyone has forgotten about the disasterous final years of his "Galactico" project and the ridiculous quotes:"Claude Makelele only ever passes the ball 3 metres." After he won it back, Florentino, after he won it back.

In any case, Johan Cruyff is not impressed with the construction magnate's credentials.

"I don't understand the construction industry and Florentino doesn't understand football."

Florentino checking out the vibe

Florentino Pérez is carrying out a telephone survey to gauge the opinion of Real Madrid socios.

One of the questions is: Do you think Florentino has learned from his mistakes? In a poll on Marca's website, 79% of those who responded certainly think so.

Will Florentino deliver on his promises? 91% think so.

In today's editorial in As, Alfredo Relaño stated that Madrid need Florentino.

Love him or hate him, we're going to be hearing a lot more about him in the coming weeks. And months.